About us

The story behind the idea

The idea for SnusBrothers came in the spring of 2019 when we were a group gathered for backpacking in Asia. It all started with the problem with the green cans about who owned which can. This led to several discussions, where one of us finally found out that the earplug he got on the plane fit perfectly with the can. This led to the idea of designing new cans, but we decided that developing a completely separate can was more practical. We took the idea from Asia to Oslo where we presented it to potential investors. The idea was well received and we have been fortunate to have received good support and guidance in starting the company. After a year and a half of development and testing, we have now come up with a great product that can be used by everyone.

The team

Sondre Gutvik Einarsen
1998

MSc in Organization Innovation and Entrepreneurship at CBS in Copenhagen

Erik Kvam Kollbye
1998

Civil and Environmental Engineering at NTNU Trondheim

Axel Harbitz Loen
1998

Master in Data Science at USYD in Sydney